How integrated marketing campaigns help higher education institutions tell their story
Three marketing strategies your institution needs to implement An integrated marketing campaign combines all aspects of marketing communications to sell [...]
How a Community College Foundation Evolved During the Pandemic (with Dr. Linnie Carter)
The COVID-19 pandemic forced colleges and community organizations to adjust how they support their students and communities in 2020. Many [...]
Connecting the Community: Partnerships in a Pandemic (with Dr. John “Ski” Sygielski)
The role of community colleges is to provide affordable, flexible education options for students and create workforce development programs [...]